Google Ads that tie back to real jobs
Show up when someone searches for what you do, and see which ads bring in calls and paid work.
Set up properly, managed monthly
I set up your Google Ads account with conversion tracking, keywords, ad wording and sitelinks, tied to your website. You own the account and pay Google directly.
- Your own Google Ads account, billed to you by Google
- Call and form tracking, so you know what each ad brings in
- Keywords and negative keywords for your trade and area
- Ad wording and sitelinks written for local searches
- A monthly review of calls, leads, cost per click and wording
Ads send people somewhere that converts
Ads that land on a slow or confusing page waste money. When I build the site and the ads together, the landing page matches the search, the phone number is one tap away, and enquiries are tracked from click to call.
Know what works
See which searches lead to calls and quotes, not just clicks.
Local by design
Ads target the suburbs and towns you actually serve.
Closed loop with MC Plus
With the back office, enquiries from ads land as leads, so you can see which ads bring in paid work.
About Google Ads
Do I pay Google or you?
You pay Google directly for the ad spend, from your own Google Ads account. I charge a separate setup fee and a monthly management fee, and ad spend is never marked up.
How much should I spend on ads?
It depends on your trade, area and how many jobs you want. We agree a budget on the call. Management is $79 + GST a month while ad spend is up to $500; above that it is 10% of ad spend with a $99 + GST minimum.
Can you promise how many calls I will get?
No, and be wary of anyone who does. What I can do is set the account up properly, track calls and form enquiries, and tune it based on what the data shows.
Do I own the account?
Yes. It is your own Google Ads account, billed to you by Google.
See your own website before you pay
Tell me about your business and I will build a free mock-up. Look it over, ask for changes and decide. No obligation.